Grand Seiko Flagship Boutique Ginza Namiki

Experience the Future of Grand Seiko at the Flagship Boutique

This new boutique, based on Grand Seiko's brand philosophy THE NATURE OF TIME, which combines the two elements of "the flow of time and seasons felt in nature" and "the pursuit of the essence of watches," showcases a fresh appearance. The entrance and interior, adorned with Kumiko latticework and display cases featuring plain wood, reflect the craftsmanship, precision, and Japanese aesthetic that Grand Seiko has continually refined over time.

A Lighter, Softer Atmosphere

Featuring rounded white plaster walls and new display cases made of plain wood, the boutique welcomes you with a lighter, softer ambiance and provides a more inviting experience than ever before.

Spacious Product Display Area

Featuring exclusive Grand Seiko boutique models, limited editions, and a wide variety of other timepieces, you can explore our collection in a spacious setting.

Lounge Offering a New Perspective

We offer a spacious lounge where you can enjoy special events, including live demonstrations of Grand Seiko movement assembly by master craftsmen and craftswomen.

Reception Room

Enjoy our private reception rooms, where you can choose a special bottle in a serene and exclusive setting.

This new boutique, based on Grand Seiko's brand philosophy THE NATURE OF TIME, which combines the two elements of "the flow of time and seasons felt in nature" and "the pursuit of the essence of watches," showcases a fresh appearance. The entrance and interior, adorned with Kumiko latticework and display cases featuring plain wood, reflect the craftsmanship, precision, and Japanese aesthetic that Grand Seiko has continually refined over time.

A Lighter, Softer Atmosphere

Featuring rounded white plaster walls and new display cases made of plain wood, the boutique welcomes you with a lighter, softer ambiance and provides a more inviting experience than ever before.